I have to tell you honestly, for me the discussion about whether Apple is black or JetBlack is a joke!
Didn’t expect that??? Every year it’s actually the same! The rush for the new iPhone is huge! But like every year, you are not prepared to let the margin be larger, even though you know that the rush will be big again!
I never used to be an Apple fan, and even today I don’t want to say that I’m the biggest Apple fan! However, I have to say that for me the quality justifies the price, but not how the customers are treated!
The hype about Apple: Is this how it is in America when a new club opens and you want to attract the beautiful and rich, how does that work? Simply open a club, put bouncers there who say the club is full and no one can get in, even though no one was in there!
Model Apple, as I already said, I was in Austria, Imst and also in the MediaMarkt, I looked at the iPhone 7 Plus and iPhone 7 in the hands-on, only hattters walked past me!!!!!! nobody wanted the device! Now I ask myself, I was there for a whole hour! Who buys the device and if I’m there the day after lunch and no one is interested in it, why doesn’t it have enough of any color?
I can tell you! to generate hype in the media and nothing works better in our humanity! I still want it, if not even more!
For this reason I also find it ridiculous how Digitec can import all colors except JetBlack in parallel and sell them on average for 400 more! Although they are still much cheaper in the countries where they import them! an iPhone is always immortified because it is not manufactured here!
The customer is actually being ripped off in order to generate hype, the main ones are… just a shame on Apple’s part
Then there’s the fact that, unlike other retailers, Swisscom isn’t even able to orient its customers. I constantly receive new updates from Digitec about the progress of distribution and the possible delivery date!