Adblocker im Internet: Das solltest du bedenken

Internet ad blockers: what to keep in mind

Bombarded with advertising as soon as you type in the URL? Ad blockers reduce or completely block ads from websites. Here’s everything you should bear in mind.

Ad blockers are the ‘NO ADVERTISING’ poster for the digital world. They stop you from having to click away tedious banner ads before gaining access to the actual website content. There is a wide selection of ad blocker programs, extensions or browser apps available: Kiwi, Adblock, uBlock, SnowHaze, Brave and AdBlock are but a few.

Advantages of ad blockers

  • You won’t be distracted (or annoyed) by ads
  • Pages load faster because there is less data to process
  • Less personal data is collected

Good for you, bad for operators

Sometimes, you need to disable the ad blocker to be able to see the website content. But there are no real disadvantages for you. The situation is different for website operators who are financed through advertising revenue: if an online advertisement is not displayed, they won’t receive any money. This can affect the offers and content on these platforms, especially free websites you may enjoy.

Consciously block – but also consciously allow

To ensure that your favourite free websites survive, you can actively support them by subscribing, for example, or by using the ad blocker’s whitelist function. You use this to define the websites on which you are happy to permit advertising.

Have you installed an ad blocker? How happy are you with it? Share your experience with the Community!

Show original language (German)
Illustration image of a woman with a laptop

The problem is that many websites simply overdo it. I don’t mind if pages have a banner in the footer. But it wasn’t until last Black Friday that I noticed a site where over ⅓ of the site was just advertising.

I have a few pages that I view (including ads) using Safari. A page that I view with Firefox (with blocker) and the rest via Brave (with blocker)

There are also sites that I don’t even visit because they overdo it with advertising and the blocker doesn’t work. For example, Swisscom’s webmail. But Thunderbird is much more user-friendly in terms of options anyway.

Show original language (German)

Swisscom Webmail is exactly such a negative example with advertising!

Advertising, yes, but not like that! A small advertising banner a third of the current size would be more acceptable…

The site operators, in this case @Swisscom, don’t have to be surprised if AdBlockers are used…..

@LeaH @CorinaS

Show original language (German)

….keep on rockin'

If sites did not overuse advertisements there would be no need to block them. When more than half of the page is filled with garish or flashing information, you don’t end up getting enough of it. An example is the webmail ad which takes up a large part of the useful surface area of ​​the page. It would be better accepted with a less invasive design.

Show original language (French)

I’ve been using ad blockers for ages, whether on my PC or cell phone.

The websites are so cluttered with advertising that it hasn’t been nice for a long time.

Every time I deactivate it I’m shocked all over again.

I’m happy to pay something on the websites where I spend a lot of time and where there is the possibility of surfing ad-free for a monthly fee.

Like PCGH or CB.

This way I can support your good work and get something out of it.

Show original language (German)

I’ve had rather bad experiences with ad blockers because, in addition to advertising, important things were also blocked from time to time or it led to other browser malfunctions. In the end, that annoyed me more than the advertising. It works better with the Pi-hole, but it is not error-free either. In the meantime, I have deactivated Pi-hole again and automatically hide the advertising when reading a website.

Show original language (German)

I use the AdBlocker at the bottom of the image in Firefox and very rarely have a problem. Pages that require a login I deactivate the AdBlocker.

Screenshot 2023-04-01 052356.jpg

Show original language (German)

Installationen, Netzwerk, Internet, Computertechnik, OS Windows, Apple und Linux.

In the list of example programs, there is a mix between real plugins and browsers offering this type of blocking.

note that certain DNS services also offer this filtering (protection of minors with regard to advertisements that are sometimes erotic/political/religious/etc…).

and that Edge and Firefox browsers have an anti-tracking device allowing, in part, this functionality.

finally, automatic advertising devices can be misused: [www.blick.ch/fr/news/suisse/sur-les-portails-de-medias-suisses-une-pub-montrant-alain-berset-menotte-attention-fake-news-id18299300.html](htt ps://www.blick.ch/fr/news/suisse/sur-les-portails-de-medias-suisses-une-pub-montrant-alain-berset-menotte-attention-fake-news-id18299300.html)

Show original language (French)
12 days later

I have been using uBlock Origin successfully for a long time.

I understand that “free” has to be financed with advertising. However, I have no understanding if, for example, subscribed online newspapers are burdened with advertising. That’s why I don’t feel guilty about hiding the advertising in an appropriate way.

I use the “Brave” browser on my Android devices and my PCs with Windows 11. This works just as well as Chrome and Edge (also based on Chromium), but is much more secure than the browsers mentioned and prevents tracking, advertising, etc.

Show original language (German)
a month later