Today I received the following email from Swisscom:

[upl-image-preview uuid=c712df18-f52b-47aa-b2a4-87d40ee1a314 url=https://static.community.swisscom.ch/2025-10-22/1761127658-900912-proton-mail-dvuvoq7xnn-klein.jpg alt={TEXT?}]

As mentioned, I wanted to cancel the subscription at the end of November because I have never used it. Under Contact, I then came across "Sam" 😁.

Here is Swisscom's completely unsatisfactory AI nonsense (response):

*Sam connected*

*Hello! I am Sam, Swisscom's digital assistant. I can help you with anything related to Swisscom here in the chat.*

*Time 11:48*

***I am cancelling my Disney subscription after the announced price increase at the end of November 2025, as mentioned in your email. Since this offer was foisted on me for free for a year after I renewed my Swisscom mobile subscription and I have not used it so far, Disney can be removed immediately, even though it would still be free until around April 2026.***

*Time 11:52*

*A Disney+ subscription taken out as part of a Swisscom offer cannot be cancelled before the end of the minimum contract period of 12 months. The notice period is one month and, in the case of an annual subscription, cancellation is only possible at the end of the minimum contract period.*

*Swisscom Disney+: Streaming in the best quality | Swisscom*

*Is there anything else I can do for you?*

*Time 11:52*

***This answer is a joke, just like the whole AI.***

*Time 11:53*

*I am having difficulty understanding your request. Could you please rephrase your request?*

*Time 11:53*

***Typical AI, simply useless!***

*Time 11:54*

*I'm sorry I can't help you.*

*May I try to connect you to someone from Swisscom Support?*

*Time 11:54*

***No, I'll do it the good old-fashioned way by post!***

*Time 11:55*

*OK, I won't transfer you. 🙂*

*Is there anything else I can do for you?*

*Time 11:55*

***No!***

*Time 11:55*

*Were you able to resolve your issue with my assistance?*

*Time 11:55*

***No***

*Time 11:55*

*One last question:*

*Would you recommend me, Swisscom's digital assistant, to others based on this interaction?*

*Please answer with a number between 1 and 10 (1 = definitely not recommend, 10 = definitely recommend).*

*Time 11:55*

***1***

*Time 11:55*

*Thank you very much!*

*Goodbye! You can reach me here again at any time if you need further assistance.*

*Time 11:55*

If this is the future of Swisscom's service, I might as well switch to a low-cost provider. Until now, I've been quite satisfied with Swisscom, but this sam story makes me doubt whether I'll stay with Swisscom after my subscription expires. You can also get lousy service from low-cost providers, because you know what you're getting. I was used to getting good service from Swisscom, which worked well in the very rare cases when I needed it. But now you can really take advantage of the cheapest offers that run on the Swisscom, Salt and Sunrise networks.

As we are watching less and less television (due to increasingly shallow content) and have only included public channels in our Swisscom programme list, I could well imagine only using Swisscom for internet access. Our most important medium is still internet radio, and for that you need a good internet connection (fibre optic), nothing more